Social media has become the platform that doesn’t just connect you with a worldwide audience. It has also become the venue for breaking news to circulate and become a hot topic. Most of the time, social media already captures the story even before traditional media gets their coverage and this is the reason why more people tune in to popular social networks when in search of news that can be the talk of the town.
Social media people usually find excitement in becoming the bearer of fresh news and topics that will trend on social media channels. But it doesn’t stop at that, because trending topics also bring advantages for social media marketers who want to put their brand visible where people gather to have conversations.